Corporate Branding

At MDM we design and manage corporate brands for some of Australia’s leading companies, regularly customising deliverables for international markets. We combine strategic insight with creative execution. Our approach is grounded in a deep understanding of each company, target audience, and the marketplace.

Featured Projects

Our Expertise

Stakeholder assessments

We conduct research and workshops to identify key audience expectations – laying the foundation for a tailored brand strategy.

Brand architecture and naming

At MDM we develop brand strategies that consider the visual and functional aspects of a brand’s hierarchy and structure. We create company and product names, and craft taglines that align with your vision.

Brand design and guidelines

We design complex visual identity programs for diverse companies, including logomarks and logotypes, primary and sub brands, logo standards and brand guidelines.

Photography and icon libraries

At MDM we generate and curate collections of high-quality images and design icon suites that can be used for projects. Such libraries enhance branding, save time, and simplify access to visually appealing, professional resources.

Visual identity rollout

We design brand touchpoints with consistency, that are launched internally and externally. These could include marketing collateral, publications, web, social media, packaging, signage, and advertising.

Brand management

We support established brands through the continuous creation of sales, marketing, and stakeholder communications both internal and external, that maintain consistency and create impact.